Commerce Code: The E-Commerce Operator's Playbook

What you'll learn

• Evaluate any product idea with the Winning Product Filter before investing a single dollar
• Choose a profitable niche and avoid the passion trap and the trend trap
• Fix the exact conversion problem on your store using the four-rung Conversion Ladder
• Reduce cart abandonment by removing the friction points that kill 70% of checkouts
• Balance Paid, Owned, and Earned traffic with the Traffic Trio — and calculate your true CAC
• Build the three automated email flows that drive 20–30% of mature store revenue
• Increase repeat purchase rate and LTV with the Repeat Revenue Loop
• Scale operations safely with the Scale-Ready Stack: Stock, Ship, Systems, and Staff
• Avoid the cash paradox — why profitable stores run out of money and how to prevent it

Requirements

• No prior e-commerce experience required — the course starts from product selection

Who this course is for

• Aspiring sellers who want to start an online store the right way from day one